Join Our Team!
Volunteer with Wear Red Canada

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The #1 goal of Wear Red Canada is to reach more people across Canada and raise awareness about women's heart and vascular health.

Help plan, coordinate, and implement events and activities across Canada!

Where: Volunteers are from across Canada and will participate in online planning meetings (via video conference) with others in their region. Any in-person events must follow local health protocols.

Time Commitment & Requirements: Volunteer commitment is flexible, but is approximately 3-5 hours per month. There will be monthly one-hour virtual meetings from September to February. All meetings and communications are held online, therefor having access to a computer, internet and an email address is required. Meetings are held in English.

Regional Planning Committees (RPC)

West (British Columbia, Yukon, Northwest Territories)
Prairies / Central: (Alberta, Saskatchewan, Manitoba, Nunavut)
East (Ontario and Quebec)
Atlantic (New Brunswick, Nova Scotia, Prince Edward Island, Newfoundland and Labrador)

Regional Planning Committee Teams

Each RPC is divided into teams. Volunteers have an opportunity to sign up for as many teams as they wish depending on interests, skill sets and availability. Here is a brief overview of each of the committee teams:

Media Team (Traditional media - TV, Radio, Newspaper)

Identify Regional Planning Committee members as media spokespersons (persons with lived experience, healthcare professionals, French-speaking and other languages spokespersons)
Draft local media release and approach media outlets and schedule interviews (the week leading up to and/or day of WRC)
Provide details/URL links to any scheduled interviews to the Canadian Women's Heart Health Alliance / Regional Planning Committee for national dissemination and listserv (website posting, social media, e-blasts, etc.)
Approach local magazines or community newsletters to include information about WRC in upcoming issues.

Media Team (Non-traditional media - Blogs, Magazines, Podcast, Editorial)

Identify potential target groups (mommy, fitness, business, magazines, higher risk community groups).
Approach local magazines or community newsletters to include information about WRC in upcoming issues (pitch stories).

Promotions Team

For healthcare providers, connect within your hospital or clinic to help disseminate national WRC information/event details to regional networks and programs.
For community advocates, put up posters in local grocery stores, libraries, community centres, doctor offices, post offices, etc. See our Campaign Toolkit for promotional materials.
Find other creative ways to promote WRC locally or provincially/territorially.
Promotion of WRC branded merchandise. Visit the Store.

Social Media and Video Development Team

Build our followers (Facebook, Instagram, Twitter) by helping to create content, reels, videos, contests, sharing of resources.
Take part in the social media development.
Encourage others to post content and tag the @CWHHAlliance and include hashtags #HerHeartMatters and #WearRedCanada.
Watch our YouTube channel to view and share all our educational and promotional videos.

Ambassador and Influencer Recruitment Team

Reach out through various channels (email, phone, social media platforms) to recruit potential influencers to share the WRC messages to their networks.

Wear Red Canada Movement Challenge Team

Coordinate and lead the organization of an in-person meet up.
Be a Movement Challenge Team ambassador or champion and lead a team.

Presentations Team (Community, High Schools and Healthcare Clinics)

Approach businesses, associations, groups, and the general public to coordinate virtual and/or in-person community presentations to provide heart health education to inform women and their families about heart disease and how they can take appropriate action to minimize their risk. See the Canadian Women’s Heart Health Centre’s Community Advocate e-Course and Toolkit for free training and to become a Community Advocate.
Approach local high schools to share the Heart of the Matter: Let's Talk about Women's Heart and Vascular Health Lesson Plan and Educator Toolkit, offer to do presentations.
Maintain a contact list.
Send thank you emails to those who attended with additional resources to learn more about women's heart health and information on how to participate in Wear Red Canada.

Light the Town Red

See which businesses and landmarks are participating from across Canada!
Approach local businesses and municipalities to join us in lighting the town red on February 13th to support women’s heart health awareness by lighting up their building, store front and/or landmark in red and sharing a picture to show your support on social media using the hashtags #HerHeartMatters and #WearRedCanada.
Maintain a contact list.
Provide updates to the Secretariat for those who have confirmed participation on the Wear Red Canada website.
Send out personalized thank you letters to all those who have participated.

Proclamations Team

Municipalities, cities, provinces and territories are proclaiming February 13 as Wear Red Canada Day.
Connect with provincial, territorial and municipal political offices to proclaim February 13 Wear Red Canada Day.
Maintain a contact list.
Provide updates to the Secretariat for those who have confirmed participation on the WRC website.
Send out personalized thank you letters to all those who have participated.

It's not too late to join!
For more information, view our RPC Overview Document and contact us if you have any questions.

Click here to join our team

Join Our Team!Volunteer with Wear Red Canada